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How Marketers Use Data Analytics to Reach New and Existing Customers (Infographic)

Big data and analytics can help a business predict consumer behavior, improve decision-making across the board and determine the ROI of its marketing efforts. By addressing these aspects adequately, the business would not only be able to protect its market share, but also expand into new territories. The below infographic by Villanova University School of Business Online takes a detailed look at this…

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Added by Jay Taylor on September 1, 2017 at 8:00pm — 1 Comment

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