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Bernard Marr's Page

Profile Information

Short Bio:
Founder and CEO, Advanced Performance Institute

Bernard Marr is a best-selling business author, keynote speaker and consultant in strategy management, performance management, analytics, KPIs and big data. He helps companies to better manage, measure, report and analyse performance. His leading-edge work with major companies, organisations and governments across the globe makes him a globally acclaimed and award-winning researcher, consultant and teacher.
Field of Expertise:
Big Data, Business Analytics, Analytics
Professional Status
C-Level
My Website or LinkedIn Profile (URL):
http://www.ap-institute.com/chief-executive.aspx
Your Company:
Advanced Performance Institute

Bernard Marr's Blog

Big Data Explained in Less Than 2 Minutes - To Absolutely Anyone

Posted on June 17, 2015 at 9:44am 1 Comment

There are some things that are so big that they have implications for everyone, whether we want them to or not. Big Data is one of those concepts, and is completely transforming the way we do business and is impacting most other parts of our lives.

It’s such an important idea that everyone from your grandma to your CEO needs to have a basic understanding of what it is and why it’s important.…

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4 Ways Big Data Is Transforming Healthcare

Posted on April 28, 2015 at 3:46pm 1 Comment

It’s hard to think of a more worthwhile use for big data than saving lives – and around the world the healthcare industry is finding more ways to do that every day. 

From predicting epidemics to curing cancer and making staying in hospital a more pleasant experience, big data is proving invaluable to improving outcomes.

This is very good news indeed – as the cost of caring has skyrocketed in recent years and is expected to continue to do so as the population ages – to the point…

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Big Data: The 4 Layers Everyone Must Know

Posted on February 23, 2015 at 3:35pm 0 Comments

Big Data still causes a lot of confusion in people's heads: What really is it? What is new and what is old wine in new bottles? In order to bring a little more clarity to the concept I thought it might help to describe the 4 key layers of a big data system - i.e. the different stages the data itself has to pass through on its journey from raw statistic or snippet of unstructured data (for example, social media post) to actionable insight.

The whole point of a big data strategy is to…

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The Free 'Big Data' Sources Everyone Should Know

Posted on January 26, 2015 at 8:58pm 0 Comments

I always make the point that data is everywhere – and that a lot of it is free. Companies don’t necessarily have to build their own massive data repositories before starting with big data analytics. The moves by companies and governments to put large amounts of information into the public domain have made large volumes of data accessible to everyone.

Any company, from big blue chip corporations to the tiniest start-up can now leverage more data than ever before. Many of my clients ask…

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